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UI + UX + Brand Direction + Responsive Web Design
Project Overview
PackageX is breaking into the mailroom market that powers the future of digital and contactless mailrooms. The company uses machine vision to track packages in various industry verticals.
Project Contributions
I was an instrumental asset to the company and team for major projects for PackageX which had two sub brands products, Mailroom and Parcel. I lead the design direction and influence of the marketing team department under the Director of Design and Head of Growth and Partnerships. I rapidly lead and brought direction to the user interface and user experience to the entire PackageX website redesign, while always stressing brand cohesion across company wide products of all digital and print marketing materials. Some of the marketing collateral included email campaign designs in HubSpot, Google Ad Banners, and social media marketing designs on platforms like Facebook, Instagram, LinkedIn, Twitter, and Youtube.
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